markus.preinl • 1. August 2026

Mandatory labeling of AI content in the EU from August 2026

New EU regulations on the labeling of AI-generated content will come into effect on August 2, 2026.

Not all content needs to be labeled, but in certain cases, it is legally required.

The information pages of the Chamber of Commerce offer a good introduction to the topic.

Künstliche Intelligenz im Gewerbe und Handwerk

Kennzeichnungspflicht für bestimmte KI-Inhalte ab August 2026


The full text of the law

REGULATION (EU) 2024/1689 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL 


Interactive tool to determine whether your AI system is affected or not.

EU AI Act Compliance Checker

Conclusion

Those who use AI for organization, documentation, or marketing have nothing to fear. Further developments should be monitored! Moreover, any voluntary labeling creates transparency and trust among users.